Twitch CEO issued a formal apology to Ninja after a sort of a mishap, or rather a fiasco that happened a few days ago. As you undoubtedly know, Ninja recently switched Twitch for Microsoft’s Mixer, leaving a company that accounts for over 70% of total online streaming to start his own thing there. He quickly climbed to his first million on his new Mixer account, while his account on Twitch was being used as a standard offline account, to promote new top streamers on Twitch and to play recommended material to each respectful visitor.
However, there was inappropriate content displayed on Ninja’s Twitch account and it was Ninja himself that accused Twitch, or rather asked them – what the hell? Twitch officials reacted quickly to remedy the situation and to apologize to their former streaming star, and the CEO of Twitch himself, Emmett Shear, issued the following public apology to him:
“Our community comes to Twitch looking for live content. To help ensure they find great, live channels we’ve been experimenting with showing recommended content across Twitch, including on streamer’s pages that are offline. This helps all streamers as it creates new community connections. However, the lewd content that appeared on the Ninja offline channel page grossly violates our terms of service, and we’ve permanently suspended the account in question.”
“On a more personal note, I want to apologize directly to Ninja that this happened. It wasn’t our intent, but it should not have happened. No excuses.“ – Emmett Shear, CEO of Twitch
Ninja’s Twitch account seems to have been misused by accident and it was terminated immediately upon his complaint. However, it has since re-emerged and it was reverted to the usual offline state. However, it is still not fully promoting top streamers and the usual content. The channel thus far only shows some ads and contains the usual social media and donation links. It seems that this situation was not as serious as it may have appeared at first. Twitch continues to put a lot of effort into battling inappropriate content being displayed on their streaming service, such as nudity which is being successfully sanctioned.